Lorpen Expands Canadian Sales Force

Lorpen Expands Canadian Sales Force

Lorpen is expanding its Canadian sales force with the addition of three associates. The new hires include: Patrick Wilson covering south central Ontario, Dave Frick in the Alberta and East Kootenay region, and Doug Ballou in British Columbia.

Patrick Wilson Associates, based in Ontario is a manufacturer’s representative firm that has been serving the ski industry for more than 15 years. The firm currently works with Lorpen, Elan Skis, Elan Snowboards, Artec Snowboards, TSG Helmets & Alpina Sports.

Frick is an avid outdoorsman and triathlon competitor as well as a Level 4 CSIA Ski Instructor. Frick Sports Services covers the province of Alberta and the East Kootenay region of British Columbia. The firm currently represents; Lorpen socks, Blizzard skis and Tecnica ski boots, Gabel Ski poles, Beachers footwear, and I360 head wear.

Covering British Columbia, Ballou has been a sales rep in the outdoor industry for more than 24 years. “Lorpen is a perfect addition to my sales portfolio because they fulfill the technical needs of the outdoor and ski industry,” said Ballou. “I only sell products that I personally use and I have found the Lorpen socks to be the most comfortable and technical socks I have seen.”

“Canadian sales continue to be a crucial element to our North American success,” said Bruce Barrows, Lorpen’s North American Sales Manager. “Our group started in Canada and our products have received strong acceptance right from the beginning. Canadian retailers understand the advantages our product feature in terms of performance and quality. With the addition of these experienced sales agencies, we will continue to expand in the outdoor and ski segments.”